Ok Joo Hyun on allegations of back-door advertising, explained by saying, “Investing hundreds of thousands a month with my own money.” She expressed her frustration and decided to confront the issue head-on.
Singer and musical actress Ok Joo Hyun has hit a rock with allegations of ‘back-door advertising.’ On the 21st, she lamented her frustration, saying, “All products were ‘bought with my own money,'” and personally set out to explain.
Ok Joo Hyun meticulously refuted the recent allegations through a video titled ‘Reading Comments as an Excuse’ on her YouTube channel.
“Request for special offer misunderstood” The issue began with a hair video on the 17th
The issue arose from a video titled ‘Scalp Care, Hair Loss Prevention Hair Care Routine’ released on the 17th. After Ok Joo Hyun detailed specific products in the video, some netizens raised ‘back ad’ allegations, questioning, “Isn’t this practically advertising?”
In response, Ok Joo Hyun opened by saying, “There’s a lot I want to say while reading comments.”
She admitted that some parts might have looked like advertisements but explained, “The reason I made the video was that friends asked me how my hair became fuller, and I thought it would be good to show how to use these products well.”
She continued, “I did ask a particular product company to allow subscribers to use special offers because I made a video,” acknowledging it could have been misunderstood.
“Hundreds of thousands on hair loss prevention items… Hair is more important than money”
However, Ok Joo Hyun drew a line, saying, “It’s not real advertising.” She reiterated, “All expenses were paid out of my pocket, and all products in the video are ones I bought with my own money.”
She even shocked everyone by revealing, “For several years, I spent hundreds of thousands a month just on hair loss prevention items, thinking I should try various things.”
Ok Joo Hyun added, “I think hair is more important than money,” clarifying that her product introduction was purely for information sharing, not advertising.
