[ Asia Economy ] A unique collaboration between BTS’ J-Hope and the Louvre Museum has been realized.
On the 25th (Korean time), J-Hope made a surprise appearance on the official social network service (SNS) of the Louvre Museum in Paris, France. In this video, J-Hope briefly sings his new song ‘Mona Lisa’, and as the scene transitions, the masterpiece of the same name displayed in the museum appears.
According to BigHit Music, this meeting began with a love call from the Louvre Museum. The Louvre Museum expressed interest by commenting on the ‘Mona Lisa’ concept photo posted on the team’s official SNS on the 18th, and subsequently, the museum formally proposed video shooting, which completed the content.
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J-Hope’s new song ‘Mona Lisa’ is about being captivated by a charming person, delivered in a cheerful manner. It suggests that what moves someone’s heart is not external beauty but the uniqueness each person possesses. The title was inspired by the famous painting by Leonardo da Vinci from the early 16th century, which is housed in the Louvre Museum.
The Louvre Museum is renowned as one of the top three museums in the world alongside the British Museum and the Vatican Museum. Located in the heart of Paris, France, it is the largest art museum and the most visited museum globally throughout the year.
Reporter Lee Isul ssmoly6@asiae.co.kr
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